The GTMshift Interview Series
Less Talk. More Action. B2B SaaS is HARD. Expectations keep rising, and team sizes keep shrinking. Executive leadership is a challenge to do more, but standing out in a noisy world is a challenge. The GTMshift is an interview series built for B2B SaaS operators who are looking to differentiate and win in a competitive market. Join host James Kaikis as he interviews CROs, CMOs, COOs, Operators, and VCs on what is working in today's world.
benefits
Designed for Modern GTM Teams
Proof-Driven Mindset.
Less theory, more execution —strategies that emphasize measurable outcomes.
Full-Life Cycle GTM
A GTM motion designed with the customer in mind.
Solutions-Led DNA
Deep understanding of technical sales motions, not just sales leadership.
Modern Efficiency Lens
Strategies born from operating in today’s capital-efficient SaaS market, not 2015 playbooks.
Stay Ahead of the GTM Curve
Subscribe for concise, strategic insights on Go-To-Market execution—designed for revenue leaders, operators, and founders building with intent.
FAQs
Questions?Answers.
We have a lot of offer, here is a sneak peak.
Less Talk,
More Action.
Hands-on Fractional CRO Leadership to
Win and Differentiate in a Competitive Market.
Explore GTMshift